Ayanchin Mongolia

This visual identity project was developed for a charitable organization operating between France and Mongolia. The objective was to create a visual identity that reflects both a connection to Mongolian cultural roots and values of care, kindness, and support for children, as the organization is dedicated to helping children in need.

We developed a modular design system capable of adapting to various formats and applications — including scenography and other visual supports — while conveying the essence of Mongolian identity and culture.

Team: Afrouz Razavi, Atlas (illustration), and Jules Haillard-Klein (motion design).
Commission by Ayanchin Mongolia Charity Center
Project developed by Afrouz Razavi Design Studio, 2025.